SEO 2018 UPDATE Tips: How To Repurpose Content
Via: Chase Reiner SEO
How to Repurpuse Content
Online marketing can be complex business if you are not knowledgeable about your craft. Getting constant traffic to your website and creating your brand can be time consuming, but you always have the option to use current resources to get the most out of it.
Rebranding your existing articles is one method for standing out of the crowd and increasing your ability to reach people.
A lot of new online marketers don’t think correctly when it comes to rebranding the articles that they now have. However, a majority of online marketing experts rely on this content to expand their online business. Below are three suggestions for effectively repurposing your articles in the best light possible.
First, use the existing content to create information products. Think about all the help people get from reading your informative articles and how much more help you could give them if you combine them all into an information product.
It should only take a few enhancements to create an excellent e-book or report out of your articles. Besides that, you can also compile all your best articles into a simple report that you can give away for free to generate traffic and get people to opt-in to your list.
You just need to make sure that the quality isn’t affected in any way. The best way to go is to make every effort to ensure that your customers are getting more value from your information product.
2. Post your content in directories an article banks. There are thousands of high quality directories on the web that accept free article submissions. This is an excellent way to turn yourself into a niche expert and utilize this to your benefit.
These article banks have tons of traffic, which means that people will read your articles and click through to your website via the resource box. In addition, website owners are always looking for new content and search these article banks for new material, which means that they might republish your article and you will get new traffic from different angles.
3. Create a podcast out of your article content. This is a great way to drive targeted traffic to your site because people love hearing podcasts. And by re-purposing your articles this way, you’ll be reaching out to all those people that love listening to podcasts but don’t like reading.
You are not doing anything out of the ordinary, but only taking current articles and exposing them to a new group of people. This will let you expand your message and drive more specific traffic to your website.
It doesn’t matter what type of articles you are repurposing, the basic premise remains the same. If you’re looking to grow and expand your Internet marketing business, this is an excellent way to expand your reach.
You can bring the growth and expansion you’re looking for to your business without going too far out of your way to do so. If you really want to get the most from your repurposing efforts, you’re going to have to learn to think a little bit outside the box.
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Until nex time,